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BEFORE or AFTER?
9 women agreed to be styled as the same blonde female prototype 2012
Photography Lars Borges styling Nora Erdle


"But simulation must be understood in the same way as we spoke of identification. It expresses those nondecomposable distances always enveloped in the intensities that divide into one another while changing their form. If identification is a nomination, a designation, then simulation is the writing corresponding to it, a writing that is strangely polyvocal, flush with the real. It carries the real beyond its principle to the point where it is effectively produced by the desiring-machine. The point where the copy ceases to be a copy in order to become the Real and its artifice."

Anti-Oedipus, Gilles Deleuze and Felix Guattari, p. 87